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CoinCast — Crypto News Channel Brand Film

A dynamic brand film for one of Europe's fastest-growing crypto and Web3 news channels.

ClientCoinCast Media
Year2024

01 — Task

CoinCast Media needed a brand film that would position them as a credible and authoritative voice in the European crypto news landscape, attracting both institutional and retail audiences.

02 — Solution

We created a 3-minute brand film combining motion graphics, live studio footage and on-location interviews, with a visual language drawn from blockchain's geometric aesthetic. The film communicates speed, precision and credibility.

03 — Result

The brand film reached 25,000 views in the first week. Channel subscriptions grew 35% in the following month. Three partner integrations were closed citing the film in pitch presentations.

Process

  1. 01

    Brand discovery and visual identity research in the crypto media space

  2. 02

    Scripting and storyboarding focused on the Web3 editorial mission

  3. 03

    Two-day shoot: newsroom studio setup and on-location Warsaw financial district

  4. 04

    Motion graphics: animated blockchain data flows and token price visualisations

  5. 05

    Sound design with a custom electronic score that conveys market energy

Team

  • Aleksei V.Director / DOP
  • Jonas B.Motion Design & 3D
  • Sofia L.Producer

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